Apparel Assist

15+

Recycled

48hr

Free Pickup

100%

Sustainable

Our Solution

We’re starting by decluttering closets—so we can build what comes next: a smarter, AI-powered way to understand and archive your closet.

image of clothing

REDUCE WASTE

Keep clothes out of landfills by giving them a second life

Every item has a story. Let’s help write the sequel …

Think of recycling not as throwing away, but as rehoming. That leather jacket gathering dust in the back of a closet shouldn't stay hidden. It is ready to become the vintage find that gives a teenager the confidence to walk through the high school halls with pride.

DECLUTTER WITH EASE

Donate pieces that no longer fit your style

We know saying goodbye is tough ...

We’ve stood in that same spot, looking at a closet full of memories. Take that jacket in the back—the one you used to wear every single day. It may not fit your current style, but it still has plenty of life left to give. It deserves to be someone else’s new favorite piece, rather than gathering dust in the dark.

UNLOCK PERSONAL STYLE

Looks tailored to your taste not fleeting trends

The cure for "nothing to wear" isn't shopping—it's styling ...

We’ve all stood in front of a packed closet feeling completely uninspired and overwhelmed. When clothing stress kicks in, we are here to offer a fresh perspective. It’s about reimagining what you already own. Take that formal dress you save for special occasions: simply layer a crisp shirt or a cozy sweater over it, and suddenly, you have a chic new skirt for a Tuesday morning.

About Us

Growing up in Silicon Valley as high-school best friends, we became engineers and saw firsthand how technology can be used to solve real-world problems.

We're Julia and Rebeca, and we're building Apparel Assist to tackle clothing waste using AI—starting with something simple: making it easier for people to let go of clothes they no longer need.

We grew up wearing hand-me-downs. Today, we choose them—because they're an affordable, sustainable alternative to fast fashion. That mindset shaped our mission: reduce waste, extend the life of clothing, and rethink how we interact with what we own.

Clothing pickup is just the beginning. Our long-term vision is to build intelligent tools that help archive, understand, and responsibly reuse clothing at scale.